wooba.com - for your clicky finger

No name! Who woulda thought. Funny the things ultra luxury brands will do to bring spice to their label. Gotta hand it to American Express though, the Centurion is one coveted card. Nick and Jessica Simpson have one! I wonder how long it’ll take for these babies to show up on eBay… Hmm… Come to think of it, why haven’t we seen this being whipped out in a rap video?
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The cover of the new nameless magazine, which will be out this week and mailed only to holders of the company’s Centurion card – the mysterious, much-coveted black credit card – is blank, save a black-on-black pattern designed by Tomas Maier, the creative director of Bottega Veneta.

The cover of each issue will be different, but they each will have something in common: no name, not even a squiggle like the artist once again known as Prince used back in his nameless days.

http://www.nytimes.com/2004/09/13/business/media/13amex.html